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awareness and visibility have pricing power. "Su Qingyang said. Starting from 2012


evening paper for the second consecutive year "e-business in action" column, through in-depth interviews, reports how traditional business through e-commerce inventory liquidation, as well as the typical case of applying e-business transformation and upgrading of enterprises, creating a atmosphere suitable for e-commerce development, our business has improved greatly.In 2014, create a national model of e-commerce was granted in Quanzhou city of opportunity, in order to further speed up the development of e-commerce in our city, the municipal economic and Trade Commission, the city of Quanzhou evening paper, electronic commerce   cheap nike revolution sky hi   Center to continue to deepen, "e-commerce in action" column. Attention to e-commerce policies, supporting e-commerce services, e-commerce chain perfect, as well as cross-border e-commerce, e-commerce and other new directions. Will also focus on promoting the fine management of enterprise, service provider, and traditional enterprises and e-commerce Enterprise transition highlights and new models,

 new ideas, new direction, continue to create an environment suitable for e-commerce development and public opinion atmosphere.Ability to enhance the brand's premium"Offline brands of premium capacity up to 5-10 times, while brands usually 3 times times have been good. "Last year success declared city well-known trademark Hou, cheap nike dunk sky high     Kei Tong incense tea industry this year is active declared province famous trademark, General Manager Su Qingyang told reporter, currently most network brand still not has premium capacity, like, material cost also is 30 yuan of tea, in network Shang can sold to 100 Yuan has good, but line Xia even can sold to 300 yuan, and line Shang and line Xia of cost actually has difference is unlikely to, so, network brand faced a is big of problem, is how upgrade brand of premium capacity."To raise the premium, we must first enhance the brand

 awareness and visibility have pricing power. "Su Qingyang said. Starting from 2012, Qi Tong Xiang has set up dedicated brand team, began shaping and brand on the Web platform on the other, began to refer to the traditional enterprises in brand path, through declarations, well-known trademarks and famous trademarks such as, and enhance brand value.Shishi as the first well-known trademarks of network brand, a Phoenix family value brand from the start of planning, in addition to building outside Phoenix shopping mall online, online stores are also active under the layout. "Store as both a brand image stores, store, compared to network channels, stores of brand promotion is more direct. "Phoenix shopping mall owner Wang collectively.In this regard, the overseas Chinese University Professor Yang Shuqing said network brand strengthening brand awareness is an inevitable trend, "Quanzhou,
 

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awareness and promotion of corporate power, born in the tide in the e-commerce

HC 2014 fully into online trading, HC industry buyers and manufacturers to achieve online business efforts. cheap nike lunarelite sky hi city    Recently, some bombshell news, HC shoes online trading platforms have led to more than a single, online transactions in a single day exceeded 1.4 million, in addition, this procurement is continually in progress, next limit will become higher, very worth the wait.HC shoe network B2B online trading to achieve a breakthrough one-day turnover of over 1.4 millionHC shoe network B2B online trading to achieve a breakthrough one-day turnover of over 1.4 millionThrough this HC shoes net buyers of online trading platforms for xinji leather International Limited, suppliers including Choi-Chi (Fujian) shoes limited, Spain bullfighting Nanan industrial limited, the tribe cool and odd sporting goods company, ruixing, joy Wolf, ren ren Luo Fule, TOM, million, billion, zero, and so on. Transaction sellers are Yu Huicong net business integrity, and is a well-known enterprise in the industry. The xinji international leather City South and Fujian affinity

for online transactions, HC shoes network can be considered a "business matchmaker". Deal not only in large quantities, higher, more significantly changes the traditional purchase and sale mode of enterprises so that enterprises have realized the advantages   order nike dunk sky high    and convenience of online transactions.Networks rely on HC HC shoes powerful trading platforms and online payments, advance payments, and other advantages of Internet commerce, and for many years in the footwear industry, the profound resources within HC shoes within the network will be best for the leather footwear industry buyers and sellers to provide safe, efficient, and convenient online trading platforms to make their own efforts. "Shoe-making business," the concept of promotion, dissemination, so the majority of manufacturers, buyers, learn online trading platform, familiar to the end application.

 Help companies reduce circulation, buyers, and reduce the cost of purchasing, sales, maximize opportunities and benefits. HC shoe-v, along with brand awareness and promotion of corporate power, born in the tide in the e-commerce network brand started a new round of "sport", through the Declaration of well-known trademarks and famous trademarks to enhance credibility and premium brands on the Web.It is understood that from nearly two years of well-known trademarks in Quanzhou city, Fujian province and announced so far, Quanzhou thousand origami cranes and other successful Internet brands have been awarded famous brand, in the Phoenix Group, Fujian hongtai, Qi Tong Xiang and other successful Internet brand, well-known trademarks, approved.In 2012 and 2013, Quanzhou Quanzhou economic and Trade Commission, the electronic commerce centre of Quanzhou
 

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fashionable at the same time, protect the feet.Create the charm of the upstart

abroad, and feedback into the product, both in aesthetics, quality and quantity of the products has been greatly improved. "Feel peek continues to introduce new products in the recent quarter. After watching this season's new products, our sales this quarter have more confidence. "Pick the agent commented. Product upgrade brings the performance of linear growth. Reality in the 2014 first-half earnings, the Olympic revenues rose 10.1%, reached 1.29 billion yuan, net profit grew 34.6%. The overseas market revenue growth 68% to 290 million yuan in the first half of last year. "In the future, cheap nike eric koston 2 max    peak will increase investment in product design, research and development, peak continues to introduce new products, more professionalism and sense of style, meet the domestic

 and international market demand, to drive the peak sales performance improvement. Strive to achieve as soon as possible ' three 100 ' goal. "Peak sport CEO Xu Zhihua said HC shoes net zero shoes, one carries the passion and dream of fashion brand men's shoes, designed for classy, loving life upstart men's design and development, womens nike dunk high   exquisite and comfortable and stylish shoes in men's shoes field occupies a certain share of the market.Zero shoe irresistible charmZero shoe irresistible charmAdhere to the DermIS to create superior qualityZero shoes always adhered to the selection of high quality leather material, creating stylish and comfortable men's footwear with both. Quality of pigskin suede leather, genuine leather, original leather arts and science that are specific, pliable uppers and natural ventilation holes, superb craftsmanship to zero, showing a pair of "art".Zero

 leather on leather quality near perfect speed, derived from the brand's concept – let the newly rich men can feel from the comfort of leather, the wearer walks in fashionable at the same time, protect the feet.Create the charm of the upstart men's tastesZero shoe firmly believes that upstart mouthpiece for men's fashion, they tend to be fashion opinion leaders, they refused to mediocrity and pursue character tastes. Zero shoe shop, there is a shoe can express the personality of them. Zero shoes based on an Italian design and classic technology, luxury, stylish souls into the upstart men's fashion, the concept of comfortable, confident, dedicated to the new man brings unique and fashion.Truly unique charm of the upstart men from foot drop is beginning to bloom, and choose a quality brand is extremely important, focus on building up the zero men's shoes with leather, continue to search for a way forward on this road, and will create a highly exquisite men's fashion footwear follows e-commerce facilitates on-line transactions.

 

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management, sustainable brand, continued cooperation and major sports events


brands actively declare why well-known trademarks and famous trademarks.In fact, in the creation of a national model city of ten measures to further accelerate the development of e-commerce, foster online retail brand is also used as an important element. The measure States that will focus on cultivating a number of brand identity clear, fast-growing online retail brand. In addition to annual sales of standard network brand, financial awards, will also increase credit support for the network brand, on the availability of province and well-known trademarks of Internet brands, collateral-free loans.HC shoe-v, small waists in Guangzhou for 5 years and 200 million on advertising about the subject, set off a buzz in the industry. Coincidentally, at the opening of the 19th Asian Games in Incheon, lens focus light the flame slowly in Korea celebrities Lee young-love, Lee dress up "361 °" words into the scene, nike blazer cheap sale   appeared in front of hundreds of millions of viewers. This is domestic sportswear brands 361 ° first appeared as a senior partner

in China other than on major sporting events, 361 ° smashed more than 100 million Yuan.Hit gold sponsor international sporting events is cumulative for brand brand reputation in the international market, and take this stepping stone to explore the international market. nike stefan janoski mid    But one is left to ponder the question: after the huge sums of money invested, this how the count inputs and benefits outputs?Sponsorship in its belly shot back out, don't look at the short term and in the long runAs a senior partner, 361 ° reap the benefits: design, research and development for the event and providing staff, technical officials and volunteers, and Torchbearer uniforms, in addition, 361 ° and the integration of the Chinese national swimming team, the Chinese national cycling team suits, suits and Chinese Macao team appearances.But these interests with billions of dollars

of investment are matched? will, in these days of media communication, 361 ° brand communication center, Zhao feng, Frank, sporting brand sponsorship of major international sporting events, and output in the short term will be a difficult balancing act, is a lot like Coca-Cola Olympic partners, its continued investment needs to pay a very high price. "But if you are determined to become an orderly management, sustainable brand, continued cooperation and major sports events, it can really enhance the overall competitiveness of the brand in the long run. "Zhao pointed out.In this connection, 361 ° 4 years ago sponsored has tasted the sweetness of the Guangzhou Asian Games. Zhao said that after the Asian Games third-party research data show that prior to the Asian Games in Guangzhou, 361 ° brand awareness is 7 out of 10 people know 361 °, sponsored the Asian Games later, however, promote brand awareness to a 9.3 out of 10 people know about.Which has directly touched the 361 ° decided, after the Asian Games in Guangzhou, once again the

 

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a traditional path to gain consumer acceptance


 most SMEs have gradually realized the importance of brand construction of network in market competition, and its integration into development planning. "The layout of channels both online and offlineAlthough not yet officially declared well-known trademarks, brand qingwantian Zhang Qiang, head of the network have already begun to do   cheap nike blazer mid    some preparations, "currently revising Baidu entry, to bring their brand properties from online branding change to offline brand, is relying on the brand and the development of the Internet, but at present there are more than more than 10 online stores and counters, belonging to online and offline integration, the integration of production and marketing enterprises. Brand property is to move closer to the line, is to enhance brand awareness considerations. "Zhang Qiang said."Line Xia brand mostly experience has a

dozen 20 years of development, nike blazer mid suede   and has entity factory and line Xia shop of support, even in network consumers of eye in the, has entity shop support of brand often also more has credibility, also, some electric commercial platform on line Xia brand of threshold also will put low, like dangdang of tail products meeting for line Xia brand no guarantees sales requirements, and network brand is has guarantees sales, returned to Lee network on line Xia brand returned to Lee commissions of requirements also more low. "Industry sources said.General Manager Lin Qiubo passers-by outside says: "Network brand and off-line brand and sales channels are the same, but there is no essential difference in shaping the brand, so most online brand in the brand planning, they may still choose to declare, well-known trademarks and famous trademarks, and finally the national well-known trademark,

 a traditional path to gain consumer acceptance. ”Online retail brands into the ascent phaseIt is understood that at present, online retail, I brands showing a trend of rapid development, emerged in casual shoes, paper crane Rams apparel, genan Shi-min in the men 's, women's qingwantian, hongtai, a number of network brand with annual sales of tens of millions of dollars. Network brand integration line manufacturers for OEM, they concentrate on product development, marketing, promotion, distribution and customer service, an electronic commerce business model innovation in the context of attempts.However, after having risen network licensing period, network brand facing problems is how can a brand extend and upgrade, following the traditional corporate brand development, brand "reengineering" is inevitable, which is nearly two years many Internet
 

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